Production Design: Second Class

Colour in Concept

Colour Theory! Memories routed deep within gave me a boost of nostalgia about my days as a Consumer Studies learner. From school to Buzzfeed and Vsauce videos, I have always been interested in colour.

Colour is a form of non-verbal communication. This explains why huge companies take this factor into consideration for their logo design.
(See: https://blog.bufferapp.com/the-science-of-colors-in-marketing-why-is-facebook-blue) 

In film, it is imperative that the production designer (set dresser) and the cinematographer communicate. This is to ensure that the production designer is fully aware of the shotlist and grading ideas the cinematographer has for the vision of the film.

The class was introduced with a clip entitled, ‘Understanding Color’ (cringe-worthy moment of having to spell “colour” differently) by Andrew Price.

'Understanding Color' - Andrew Price
‘Understanding Color’ – Andrew Price

We were then shown Miss E’s presentation with production design terminology (such as ‘spatial arrangement’ and ‘symbolic value’) and how the colour of a set and colour grading ultimately play a large role in a film. This is because you are then able to subtly manipulate an entire audience’s perception of the film. After all, this aim is to achieve emotional relevance in your film (what do you want your audience to feel?)

My Colours of the Week: 🙂

colours of the week

Production Design: Second Class